Aatmanirbhar: 36 sqm exhibition stall design at REI Expo Greater Noida 2024

Project Details

The product here is a solar module — flat, dark and hard to make interesting on a wall. Aatmanirbhar came to REI with two series to introduce, Neptune 630 Wp and Uranus 590 Wp, on a 36 sqm corner plot. The exhibition stall design at REI Expo Greater Noida had to make the panels themselves the thing people walked towards.

Materials Used

The product here is a solar module — flat, dark and hard to make interesting on a wall. Aatmanirbhar came to REI with two series to introduce, Neptune 630 Wp and Uranus 590 Wp, on a 36 sqm corner plot. The exhibition stall design at REI Expo Greater Noida had to make the panels themselves the thing people walked towards.

Real modules were hung inside tall white frames with LED-lit edges, one pair on each open face, each carrying its wattage in a red arrow band. The fascia between them runs as a backlit lightbox, with a halo-lit disc on maroon to break the white. A sage-and-maroon counter holds the corner. Behind the graphic wall sits a closed store, leaving a carpeted discussion pocket with round tables and moulded chairs at the centre of this exhibition stall design at REI Expo Greater Noida.

Buyers at REI compare specifications before companies, so putting the wattage on the panel itself let them qualify the stand from the aisle. The lit frames read as bright doorways from either side, and the India map wall gave the team something to point at. Whoever walked in was past the first question — the rest of this solar trade show stand was built for sitting.