Citizen Solar: 72 sqm exhibition stall design at REI Expo Greater Noida 2025

Project Details

The frontage was the whole problem. With 72 sqm but only two open sides, one long face had to do all the work. Citizen Solar runs a consumer campaign fronted by a film personality, and that had to register from down the aisle, while dealers still needed somewhere to sit. The exhibition stall design at REI Expo Greater Noida had to hold both registers.

Materials Used

The frontage was the whole problem. With 72 sqm but only two open sides, one long face had to do all the work. Citizen Solar runs a consumer campaign fronted by a film personality, and that had to register from down the aisle, while dealers still needed somewhere to sit. The exhibition stall design at REI Expo Greater Noida had to hold both registers.

We ran one curved white header the full length of the frontage, backlit logo at its high point, so this solar trade show stand reads as a single sweep. Below it sit an LED video wall and the ambassador graphic at full height. An orange circular carpet marks the open discussion zone. The deep blue rear wall carries manufacturing and warranty content with white sofas under it, and the lit counter with brochure racks holds the corner.

From either end of the aisle you saw the header before you saw the stall - that curve was doing long-distance work. Video pulled people to the open edge, the orange carpet told them where to stand, and the sofas at the back gave dealers a quiet corner. Nothing in the exhibition stall design at REI Expo Greater Noida asked visitors to commit before they were ready.