Year: 2026
IT / Technology
Client: Lenovo, Gandhinagar
3 Side Open · Design · Fabrication
Lenovo
↓Lenovo exhibition stall design at FITAG Tech Expo Gandhinagar: a 71 sqm island under a red canopy
Client: Lenovo
The fascia became one continuous red band carried on white columns and lit from behind, so the logo repeats on every face. Under it the canopy is left open, with red beams, track spotlights and black pendants over the demo zone. Long red-fronted counters run the white rear wall with lockable cabinets below and backlit magenta product frames above. Servers sit on their own plinth, and glass tables take a corner of the exhibition stall design at FITAG Tech Expo Gandhinagar.
Project Details
2026 · FITAG Expo Gandhinagar
What We Delivered
Materials Used
Case Study
The Challenge
Seventy-one sqm on three open sides is an island, and an island has no back to hide behind: every elevation is a front. Lenovo was bringing laptops, desktops, monitors and ThinkSystem servers to a hall of resellers and IT buyers. The exhibition stall design at FITAG Tech Expo Gandhinagar had to be walkable from any direction while keeping demo machines supervised.
What We Designed
The fascia became one continuous red band carried on white columns and lit from behind, so the logo repeats on every face. Under it the canopy is left open, with red beams, track spotlights and black pendants over the demo zone. Long red-fronted counters run the white rear wall with lockable cabinets below and backlit magenta product frames above. Servers sit on their own plinth, and glass tables take a corner of the exhibition stall design at FITAG Tech Expo Gandhinagar.
Why It Worked
The open canopy is what made it work. With no walls at the edges, visitors stepped in wherever they happened to be walking. Lit graphic frames pulled eyes up and along the counter line, and whatever they saw up there was on the counter below within reach. Staff worked from behind the counters, keeping the three-side-open island orderly on a busy floor.
Inside the Build
The Result
Lit fascia wrapping three faces
Key Feature
71 sqm
Exhibition Area
4 m
Stall Height
Red laminate fascia canopy
Primary Material
Project Summary
The open canopy is what made it work. With no walls at the edges, visitors stepped in wherever they happened to be walking. Lit graphic frames pulled eyes up and along the counter line, and whatever they saw up there was on the counter below within reach. Staff worked from behind the counters, keeping the three-side-open island orderly on a busy floor.
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