Year: 2025
Builder & Real Estate
Client: Parshwanath, Ahmedabad
2 Side Open · Design · Fabrication
Parshwanath
↓Parshwanath: 72 sqm exhibition stall design at GIHED Property Show Ahmedabad, letters and legacy
Client: Parshwanath
The letters came first. PARSHWANATH is built full width along the front edge in red boxes with champagne faces, tall enough to sit on, low enough to see over. Behind them the wall is white, split by slim fins into project bays with directly printed graphics, and a red totem carries the legacy figures. Green hedge panels close the back and side of the sales lounge. Everything sits on a raised white platform with light cafe seating.
Project Details
2025 · Gihed Expo 2025
What We Delivered
Materials Used
Case Study
The Challenge
The brief here was legacy. Parshwanath has been building in Ahmedabad across 3 generations, and the numbers, 57 projects and 21,000 units, matter more to a buyer than any single render. On 72 sqm open on two sides, the exhibition stall design at GIHED Property Show Ahmedabad had to make that history legible from the aisle.
What We Designed
The letters came first. PARSHWANATH is built full width along the front edge in red boxes with champagne faces, tall enough to sit on, low enough to see over. Behind them the wall is white, split by slim fins into project bays with directly printed graphics, and a red totem carries the legacy figures. Green hedge panels close the back and side of the sales lounge. Everything sits on a raised white platform with light cafe seating.
Why It Worked
You can read the name from halfway down the aisle, and that is the whole trick, the letters double as the barrier that keeps the lounge private without a wall. Visitors step over the low platform edge into a quiet white space. The totem answers the trust question early, so conversations at the exhibition stall design at GIHED Property Show Ahmedabad started further along.
Inside the Build
The Result
Full-width PARSHWANATH letters doubling as the front edge
Key Feature
72 sqm
Exhibition Area
4 m
Stall Height
Red-painted 3D letterforms with champagne faces
Primary Material
Project Summary
You can read the name from halfway down the aisle, and that is the whole trick, the letters double as the barrier that keeps the lounge private without a wall. Visitors step over the low platform edge into a quiet white space. The totem answers the trust question early, so conversations at the exhibition stall design at GIHED Property Show Ahmedabad started further along.
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