Zeon Group of Companies - exhibition stall design at Pharmatech Expo Gandhinagar

Project Details

Zeon manufactures across too many categories to list on one wall, from orthopaedic and skin care to gynaecology, paediatric, nutraceutical and critical care, and exports widely enough to need a wall of flags. Contract manufacturing buyers want proof of both range and reach. Fitting that into 36 sqm meant the exhibition stall design at Pharmatech Expo Gandhinagar had to sort the story before it displayed anything.

Materials Used

Zeon manufactures across too many categories to list on one wall, from orthopaedic and skin care to gynaecology, paediatric, nutraceutical and critical care, and exports widely enough to need a wall of flags. Contract manufacturing buyers want proof of both range and reach. Fitting that into 36 sqm meant the exhibition stall design at Pharmatech Expo Gandhinagar had to sort the story before it displayed anything.

Four tapered towers, white outside and orange within, each hold one therapeutic category on lit shelves and carry its name at the top: orthopaedic and skin care, gynaecology and paediatric, immunity and multivitamins, critical care nutrition. Between them the back wall carries the values and capacity figures. A backlit column of country flags marks the corner. Orange cove light washes the canopy underside, a suspended logo box hangs over the centre, and a curved counter fronts this pharma exhibition stand.

Sorting the range into named towers turned a catalogue into a route: a buyer looking for paediatric formulations went straight to one tower instead of asking. The flag column answered the export question, so counter time went to specifics. Warm orange light against white kept the plot bright on all three approaches, and the exhibition stall design at Pharmatech Expo Gandhinagar stayed easy to enter from any of them.